Vision, Mission and 7S Framework

by Jennifer Yu

Mission Statement - it is for the internal part of the organization. It determines the primary objectives and the purpose of the organization. Stockholders and leadership team is its main audience.

Vision Statement - Determines the purpose of the organization but it is based on the values of the organization.

A Mission Statement defines the organization's purpose and primary objectives. Its prime function is internal – to define the key measure or measures of the organization’s success – and its prime audience is the leadership team and stockholders. (N.A., 1995-2010)

Creation of Mission Statement

1. Identify the "winning idea" of your organization. The idea should be the things that will let you stand out from your competitors.
2. Now, identifying the key measures of your success and choosing the most important measures should be your next step.
   
3. Then, you should Combine your success measures and winning idea into a measurable goal.
   
4. Clarify the words and make your mission statement. Make it in a way that your ideas, measures and desired result are expressed.
   

Creation of Vision Statement

After creating your mission statement, you are now ready to make your vision statement.

1. Identify the mission of your organization. Then reveal the mission's real value.
   
   
2. Next, identify how will the mission be achieved based on what you, your customers and other stakeholders will value most about your organization. Based this on the current and future values of your organization.
   
   
3. Make sure to combine your values and mission, and refine the words until you have your vision statement. This statement should be what will motivate the people (external or internal) in your organization.
   

The Seven Elements

The seven interdependent factors of the Mckinsey 7s model can be classified as hard or soft elements.

Hard Elements	Soft Elements
Strategy Structure Systems	Shared Values Skills Style Staff

"Hard" elements are strategy statements; organization charts and reporting lines; and formal processes and IT systems. It is easier to identify.

"Soft" elements are usually influenced by culture and are not easy to define. But hard amd soft elements are equally important especially if the organization will be successful.

The lines in the figure below shows how they are all connected to each other.

Let's look at each of the elements specifically:

• Strategy: is a plan made to have and maintain competitive advantage over other companies (competition).
  
• Structure: the structure of organization, hierarchy, who gives assignments to whom.
  
• Systems: the processes and activities that members engage to in order to make things done.
  
• Shared Values: called "superordinate goals" which are the core values seen in the work ethics and culture of the organization.
  
• Style: embraced style of leadership.
  
• Staff: the general capabilities and the employees.
  
• Skills: the competencies and skills of the staff of the company.

Key Points

If there are inconsistencies with the seven elements, it will show that the team isn't working. This model can be helpful to almost all organizational issues on effectiveness. Once you have found the inconsistencies, you can make adjustments to align the internal elements so that goals and values can be achieved. (N.A., 1995-2010)

Reflection:

The vision, mission and the 7s framework is what will lead the organization to the right path. is it what will allow them to work on their best based on the cores and values of the organization. Applying the shared goals of the organization.

Source:

N.A. (1995-2010). Mission Statements & Vision Statements. Internet. Retrieved August 16, 2010 from, http://www.mindtools.com/pages/article/newLDR_90.htm

N.A. (1995-2010). The mckinsey 7s framework. Internet. Retrieved August 16, 2010 from, http://www.mindtools.com/pages/article/newSTR_91.htm